What: Santa Muerte hoodie

Where: SUBDIVISION (2–306 Water Street)

Price Tag: $180

Why: Wrap up in this Mexican blanket–patterned hoodie by Santa Muerte. Popularized by West Coast surf culture, the motif is making a comeback, appearing on everything from swimsuits to sneakers. With a distinctive pattern and a rainbow of colour, it's a refreshing change from the dark palette men usually favour. This hoodie would look slick paired with a solid-coloured T-shirt and skinny black denim. For a more casual take, wear it over a graphic T, along with cords. A bandanna tied around the neck and vintage Oakleys are the perfect complement to this piece. The emblem on the back is of Santa Muerte, an underground god worshipped by gangsters, so remember to give props when you look in the mirror.