Google goes gung ho for gay rights with Legalize Love campaign

The company that runs one of the world's biggest search engines has committed themselves to the international fight for queer rights.

On July 7, Google launched "Legalize Love", a global campaign designed to zero in on countries where the company has offices and homosexual activity remains illegal.

The campaign, which has started in Singapore and Poland and will expand internationally, is intended to promote safer conditions for queer people both in and outside the workplace. The primary focus will remain on human rights and employment discrimination.

Google executive Mark Palmer-Edgecumbe announced the details at the Global LGBT Workplace Summit in London, according to reports.

The company will form alliances with local companies and support grassroots efforts. Citigroup and Ernst & Young have already joined as partners.

Google has previously campaigned against California's Proposition 8, which banned gay marriage in the state.

An animated Valentine's Day video released by the company this year included same-sex couples (at the end of the video).

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