Photos: Ladurée Vancouver opens second location inside Holt Renfrew

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      When the French patisserie Ladurée opened its first Canadian location in Vancouver last year, hundreds of excited and eager macaron-lovers lined up outside its doors on Robson Street.

      Today marks the one year anniversary of its grand opening (March 24, 2016), and to celebrate the occasion, a second Ladurée boutique and tea salon (737 Dunsmuir Street) has quietly sprung up inside Holt Renfrew.

      “Ladurée’s first international location was actually at Harrod’s in London,” explained Olesya Krakhmalyova, the Canadian licensee for Ladurée. “They like to do beautiful shop-in-shops at distinguished shopping malls and department stores, so for Canada, we saw us being at Holt Renfrew. It is kind of like the best being with the best.”

      Situated next to the brand new women’s shoe hall inside the luxury department store, guests can expect the same Ladurée experience inside this shop-in-shop: whimsical and elegant with lots of attention to detail.

      The 800-square-foot space incorporates white marble, pastel-coloured macarons and collectibles, and a wallpaper design characterized by charming hot-air balloons.

      This new boutique and tea salon features 18 upholstered seats.
      Tammy Kwan

      The tea salon offers 18 seats that features comfortable blue and pink velveteen upholstered chairs, which will likely attract those who want to take a short break from shoe shopping. 

      Krakhmalyova explained that the pink seats pay homage to Holt Renfrew’s signature colour—a deep but bright shade of pink that is easily recognized on the luxury retailer’s branding and shopping bags.

      This new location will offer many of the same items found at its sister shop on Robson Street, including Ladurée’s afternoon tea set, finger sandwiches, virgin cocktails, and its signature collection of macarons and accompanying boxes.

      A selection of candles, key rings, chocolates, and jams will also be available.

      “I think it will make [a shopper’s experience] more delicious and unique,” said Krakhmalyova. “There is nothing like this in Canada.”

      While there are no immediate plans to open up more Ladurée shops in Vancouver, Canada’s East Coast can expect some sweet stuff coming their way. The Ladurée Canada licensee is working on bringing the Parisian tea room to Toronto later this year.

      Scroll through the photos below for a first look inside the new shop-in-shop. 

      The same Ladurée pastel hues will be found at this shop-in-shop.
      Tammy Kwan

       

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      The Ladurée carriage is also located inside Holt Renfrew.
      Tammy Kwan
      Follow Tammy Kwan on Twitter @ch0c0tam and Instagram @ch0c0tam.

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