Straight Facts - Demographics/Occupation
In the City of Vancouver, the Georgia Straight has more single issue readers who list their occupation as "sales" than the single issue readers of any daily newspaper, community weekly or magazine.
30,400 = Total number of Vancouverites who list their occupation as "sales"
10,300 of these are past week Georgia Straight readers (34% market share)
7,600 are past week Thursday Vancouver Sun readers (25% market share)
3,300 are past week Thursday Province readers (11% market share)
5,500 are past week Thursday Metro readers (18% market share)
8,200 are past week Thursday 24 HOURS readers (27% market share)
1,500 are past week Friday Globe & Mail readers (5% market share)
5,800 are past week Friday Courier readers (19% market share)
5,800 are past week Thursday West Ender readers (19% market share)
7,600 are past month Vancouver Magazine readers (25% market share)
2,100 are past month Western Living readers (7% market share)
In the City of Vancouver, the Georgia Straight has more readers who list their occupation as "sales" than any daily newspaper.
30,400 = Total number of Vancouverites who list their occupation as "sales"
24,000 of these are Georgia Straight readers (79% market share)
13,700 are past week Vancouver Sun readers (45% market share)
10,600 are past week Province readers (35% market share)
9,700 are past week Metro readers (32% market share)
14,300 are past week 24 HOURS readers (47% market share)
In the City of Vancouver, the Georgia Straight has more single issue readers who list their occupation as "administrative/clerical" than the single issue readers of any daily newspaper, community weekly or magazine.
57,800 = Total number of Vancouverites who list their occupation as "administrative/clerical"
21,400 of these are past week Georgia Straight readers (37% market share)
17,900 are past week Thursday Vancouver Sun readers (31% market share)
13,300 are past week Thursday Province readers (23% market share)
4,600 are past week Thursday Metro readers (8% market share)
13,900 are past week Thursday 24 HOURS readers (24% market share)
2,300 are past week Friday Globe & Mail readers (4% market share)
11,600 are past week Friday Courier readers (20% market share)
11,600 are past week Thursday West Ender readers (20% market share)
12,100 are past month Vancouver Magazine readers (21% market share)
4,600 are past month Western Living readers (8% market share)
In the City of Vancouver, the Georgia Straight has more readers who list their occupation as "administrative/clerical" than any daily newspaper.
57,800 = Total number of Vancouverites who list their occupation as "administrative/clerical"
39,900 of these are Georgia Straight readers (69% market share)
24,800 are past week Vancouver Sun readers (43% market share)
20,800 are past week Province readers (36% market share)
11,600 are past week Metro readers (20% market share)
17,900 are past week 24 HOURS readers (31% market share)
In the City of Vancouver, the Georgia Straight has more single issue readers who list their occupation as "senior management" or "other management" than the single issue readers of any commuter daily, national daily, community weekly or magazine.
53,200 = Total number of Vancouverites who list their occupation as "senior management" or "other management"
21,300 of these are past week Georgia Straight readers (40% market share)
13,700 are past week Thursday Province readers (26% market share)
7,600 are past week Thursday Metro readers (14% market share)
12,200 are past week Thursday 24 HOURS readers (23% market share)
12,200 are past week Friday Globe & Mail readers (23% market share)
18,200 are past week Friday Courier readers (34% market share)
12,200 are past week Thursday West Ender readers (23% market share)
16,700 are past month Vancouver Magazine readers (31% market share)
13,700 are past month Western Living readers (26% market share)
In the City of Vancouver, the Georgia Straight has more readers who list their occupation as "senior management" or "other management" than any daily newspaper.
53,200 = Total number of Vancouverites who list their occupation as "senior management" or "other management"
35,000 of these are Georgia Straight readers (66% market share)
31,900 are past week Vancouver Sun readers (60% market share)
31,900 are past week Province readers (60% market share)
12,200 are past week Metro readers (23% market share)
21,300 are past week 24 HOURS readers (40% market share)
In the City of Vancouver, the Georgia Straight has more single issue readers who list their occupation as "professional" than the single issue readers of any daily newspaper, community weekly or magazine.
82,100 = Total number of Vancouverites who list their occupation as "professional"
35,300 of these are past week Georgia Straight readers (43% market share)
24,600 are past week Thursday Vancouver Sun readers (30% market share)
22,200 are past week Thursday Province readers (27% market share)
8,200 are past week Thursday Metro readers (10% market share)
18,100 are past week Thursday 24 HOURS readers (22% market share)
13,100 are past week Friday Globe & Mail readers (16% market share)
18,100 are past week Friday Courier readers (22% market share)
9,900 are past week Thursday West Ender readers (12% market share)
22,200 are past month Vancouver Magazine readers (27% market share)
9,900 are past month Western Living readers (12% market share)
In the City of Vancouver, the Georgia Straight has more readers who list their occupation as "professional" than any daily newspaper.
82,100 = Total number of Vancouverites who list their occupation as "professional"
60,700 of these are Georgia Straight readers (74% market share)
50,100 are past week Vancouver Sun readers (61% market share)
41,000 are past week Province readers (50% market share)
18,900 are past week Metro readers (23% market share)
27,100 are past week 24 HOURS readers (33% market share)
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