It was bound to happen: Now even Web-distributed content can win an Emmy Award–if it's good enough, that is. That's what happened with It's JerryTime! ( www.itsjerrytime.com/ ). And after watching the handful of short animated films posted there and browsing some of the accolades the site has garnered ( American Splendor 's Harvey Pekar seems to be the most-referenced cultural touchstone), you'll probably agree there's some merit in going the independent route. But don't forget–you have to be good.