We have professional marketer Hector Bremner uttering the following: “A name change or no, the party is in a very strong position moving forward [“B.C. Liberals say a new brand may save party”, May 3–10].” Leaving aside the pointlessness of asking a marketer about anything, what is the point of his last two words? The verbal tic “moving forward” means nothing, and adds nothing. It is empty, useless, and inane.
What’s the alternative—moving backward? Yet marketing types and other pundits increasingly tack this tic onto their speech in the mistaken impression that it makes them sound important. Any wonder that the English language is dying?
> Greg Felton / New Westminster
The results of two recent provincial by-elections have provided a brutal reminder of what happens when B.C.’s free-enterprise vote is split: the NDP get elected, and that’s bad news for our economy and for private-sector job creation.
It isn’t such a big deal in a by-election, when nothing is really at stake. But in a general election, those who are bent on splitting the free-enterprise vote will accomplish nothing other than the election of an NDP government.
As many political commentators have noted, if John Cummins and his B.C. Con party can’t win a by-election in the most conservative riding in B.C.—and can’t even come in second—then they can’t win in any riding anywhere. It really is game over for them.
> Massimo Mandarino / Vancouver