is to see what's on their wrist. If they have a Patek Phillipe, Rolex or Apple Watch, they need a brand to verify their masculinity. They probably also need a high-end car to verify their masculinity. The most masculine of them don't need any brand as proof. So if he's wearing a beat-up Timex or driving a beat-up Camry, he doesn't give a flying f--- what you think & that's the kind of man I want to f---.