McDonald’s Canada is celebrating the one-year anniversary of its partnership with Uber Eats—a collab appropriately dubbed McDelivery—by giving customers a chance to win gear from a ’90s-inspired clothing collection.
Cooked up by McDonald’s, the line includes a crewneck and T-shirt emblazoned with the word “classic” and McDonald’s shining golden arches, and a Big Mac–branded fanny pack. There’s also a denim jacket decorated with French fry, cheeseburger, and ice-cream patches.
To enter the contest, individuals must place an order for McDonald’s through the Uber Eats app on what McDonald’s is calling McDelivery Day (July 19). They must then snap a picture of their take-out bag and upload it to Instagram or Twitter, tagging @mcdonaldscanada and using the hashtags #McDelivery and #Contest.
Winners of the merchandise will be randomly selected from these entries and notified by direct message. Some participants may also score gift cards and special promo codes for food items. The throwback collection will not be available for sale.
Let's hope McDelivery actually comes through with the prizes, so as not to repeat a certain ice cream–related fiasco from last summer.
McDelivery launched in Vancouver in January, and offers the full McDonald’s menu—with the exception of soft-serve cones—by delivery from participating McDonald’s locations. Uber Eats entered the local food-delivery market in December, though Uber, the ride-hailing giant it’s owned by, as well as similar services such as Lyft, have yet to arrive in B.C. due to delayed legislative changes from the provincial government.