Fresh St. Market: “New-concept” grocery store opening at Vancouver House this week

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      A new grocery shop is gearing up to open in downtown Vancouver, and it’s located at one of the city’s most talked-about buildings.

      B.C.-owned grocer, Fresh St. Market (various locations), will officially open its doors at Vancouver House (between Pacific and Howe Streets) on February 7.

      This will be the store’s fifth location, and the first one to debut in Vancouver proper. It’s a subsidiary of Georgia Main Food Group Ltd., the food division of H.Y. Louie that also owns London Drugs and IGA.

      So what can you expect?

      For starters, the “new concept” grocery store will feature a restaurant: Fork Lift Kitchen & Bar. The 50-seat, licensed eatery will use ingredients from Fresh St. Market, and its menu includes dishes like fried pickles, fries with black-truffle salt, burgers, local craft beers, ciders, wines, and kombucha.

      Inside the not-so-average grocer, shoppers will find different areas in the market categorized by names like “Welcome to our Garden in the City”, “Howe Sound Seafood”, “Pacific Street Deli”, and “That’s One Hot Cookie”.

      Shoppers will find local products at Fresh St. Market, including lamb North Vancouver's Two Rivers Meats.
      Two Rivers Meats

      Local goods will be available from several local food businesses, including North Vancouver’s popular Two Rivers Meats, Granville Island’s Oyama Sausage Co., Vancouver’s One Arrow Meats, Abbotsford’s Lepp Farm Market, and Surrey’s Spice Mantra.

      Coffee-lovers will find coffee beans from Lion’s Bay Coffee Company.

      “We are proud to bring a new-concept grocery and restaurant experience to Vancouver that is hyper local while giving back to our local community at the same time,’ Gary Sorensen, president of Georgia Main Food Group, said in a press statement.

      “At Fresh St. Market, with everything from our local seafood, cheese, curated meats and craft beers, we are bringing the best of British Columbia to the new Beach District in Vancouver.”

      The new downtown grocer will make it as convenient as possible for city-dwellers to get their hands on fresh food and produce. Click-and-collect refrigerated lockers will be available for online shoppers, and groceries can also be delivered via bicycles.

      “This destination brings a public market like experience to what will be a flourishing neighbourhood,” added Sorenson. “Back in the day, the land under the north end of the Granville St. Bridge was a tow yard. The future of this neighbourhood is vibrant and we can’t wait to welcome everyone into our new Fresh St. Market and Fork Lift restaurant.”

      Other notable food-and-drink establishments making their way to Westbank’s Vancouver House includes David Chang’s Momofuku Noodle Bar, and pasta and wine spot Autostrada Osteria. A London Drugs will also be opening at the development.

      Last year, Rodney Graham’s $4.8 million spinning chandelier was unveiled as public art under the Granville Bridge, as part of the 52-storey building’s features.

      Follow Tammy Kwan on Twitter @ch0c0tam and Instagram @ch0c0tam.