In mid-April Stanley Park Brewing announced something of a pop-up beer-label-design contest.
Vancouver artists were encouraged to submit original artwork around the themes of Earth Day and the 405-hectare downtown jewel known as Stanley Park.
Six entries were then put to a public vote on Instagram Stories on April 18, that number whittled down to three finalists the next day.
Today the three winners have been unveiled.
Julia Kim took home first place, describing the inspiration for the above illustration as follows: “Trees whisper to me whenever I walk through Stanley Park. They are alive; breathing, growing, communicating. To celebrate Earth Day, I created a design that represents an idea that existed from time immemorial. Mother Nature is powerful and she must be honored and cherished.”
The two runners up were Brooke Hoffos...... (“Fascinated by the history of trees and the stories they hold, I was inspired for people to feel as if they were walking into the iconic Hollow Tree at Stanley Park and seeing the beauty from within. The experience of both human and wildlife interaction as one explores around the park shares the importance of protecting our life-support systems and highlights the amazing work carried out by Stanley Park Ecology Society.”)
....and Carmen Li (“Biking is the best in Stanley Park, especially the sunset view. I look forward to it every summer in Vancouver.”)
In addition to seeing her work on Hollow Tree Lager bottles, Kim receives $500 and a prize pack. Li and Hoffos get $200 each and a prize pack.
To celebrate today’s Earth Day’s 50th anniversary, $1 from every limited edition label bottle of Hollow Tree Lager sold will be donated to the Stanley Park Ecology Society (SPES), a non-profit charity dedicated to stewarding conservation efforts, habitat restoration, and educational activities.