Canadian eyewear line C4 makes brick-and-mortar debut at Nordstrom Pacific Centre

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      Canadian eyewear line C4 is the latest homegrown brand to join Nordstrom Vancouver’s style offerings.

      Short for Canadian Creative Collaborative for Charity, C4 produces chic, accessible eyewear that makes a difference. Since 2003, partial proceeds from the sale of each pair of sunglasses, readers, and optical frames from its parent company, Claudia Alan, have gone toward charities such as the Canadian Breast Cancer Foundation, Susan G. Komen Puget Sound, and the ONEXONE Foundation’s First Nations School Breakfast program.

      C4’s debut at Nordstrom Pacific Centre features the company’s first-ever collaboration, the C4 X Susie Wall collection, which is designed by local style expert Susie Wall.

      The line includes four reading styles: the Lucy, a vintage clubmaster; the Lily, a baby-pink rounded frame; the City, a contemporary update on the classic P3; and the Rockit, an edgy, tortoiseshell half-eye. Each pair is priced at $125.   

      For every pair of frames sold, $5 will be donated to Cause We Care, a Vancouver-based charity that supports single mothers and children in need.

      C4 joins a handful of other Canadian brands at Nordstrom Pacific Centre (799 Robson Street), including Mackage, Me to We, and Blush. The full C4 X Susie Wall collaboration also includes two pairs of shades, which are available online.     

      Follow Lucy Lau on Twitter @lucylau.

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