Besides the incessantly patterned flannels that find their way under our trees during the holidays, the loungewear sections of our wardrobes don’t get much love throughout the year. So we were pretty stoked to hear about Smash + Tess, a recently-launched online shop dedicated to what the Vancouver-based company’s mother-daughter founders call “dreamwear”.
“It’s a passion of ours,” says co-founder and principal Ashley Freeborn by phone, “and we were kind of at the point where we were like, ‘You know, we can’t find anything we like. We need to make our own PJs.’ ”
Freeborn, who was nicknamed “Smash” as a child, and her mother Teresa, or “Tess” for short, conceived of the concept in 2014 after years of struggling to find women’s sleepwear that was both fun and elegant. The former educator pitched the idea to a senior lecturer at the Condé Nast School of Fashion and Design in London, U.K., where she was a summer student two years ago, and the work began shortly after.
With best friend Mercedes LaPorte (the “+” in the equation) on board, the trio has come up with a line of fresh, ethically designed “dreamwear” that’s produced entirely in North America. The company’s first 11-piece collection features a frilly tanktop-and-bloomer set, vintage-inspired kimonos splashed in vibrant florals, and a wide-leg trouser decorated with an oversized silk ribbon.
“I couldn’t help but think that there are so many women working from home,” says Freeborn, “and it’s nice to have something to change into that’s comfortable and beautiful.”
Starting at $43, the lounge-ready pieces are made from breathable fabrics like modal spandex, belvedere cotton, and luxe printed crepe that move effortlessly with the body, whether you’re working, recharging, or just sitting pretty at home. We especially love the flowy chiffon kaftan, which could easily double as a breezy summer 'fit when paired with strappy sandals.
“We work hard as women and we deserve to relax and to indulge a little bit,” adds Freeborn, “and to look fabulous while we’re doing it.”
Smash + Tess is now available exclusively through its online store. The company will also be hosting a pop-up shop from May 20 to 21 at Little Mountain Gallery (195 East 26th Avenue), where shoppers can browse, buy, and try on pieces in-person.
Click through the gallery above to see some of our favourite pieces from the line.