If you spent the Canada Day long weekend down in Surrey for FVDED in the Park’s two-day mini festival, then you’re not alone. Packing both the Saturday and Sunday to capacity, 40,000 dance music enthusiasts filled Holland Park to catch performances from acclaimed artists like Jack Ü, Zedd, Travis $cott, and Bryson Tiller.
Increasing its attendance by 53.8% since last year’s inaugural festival, FVDED smashed its projected targets.
“To have a festival sell out both days in only its second year is an indication of the strength and depth of the lineup, as well as the strong interest in an urban music festival in our region,” Alvaro Prol, co-founder of festival-owner Blueprint, told the press.
While FVDED set out to showcase first-class performers from all over the world, the event also offered a platform to some of Vancouver’s best musicians. Hosting local acts like Humans, Ekali, and Pomo, the festival provided a huge stage for the city’s up-and-coming electronic music artists.
The festival's achievement is great news for the province. As other local shows struggle to compete with the effects of the loonie's falling value, FVDED’s runaway success proves that there’s hope on the horizon for B.C.’s troubled festival landscape.